During the annual Fashion Revolution Week, you are encouraged to get involved and ask #WhoMadeMyClothes? This is vital in order to raise awareness of the fashion industry’s most pressing issues and to advocate for positive change. Because, unfortunately, much of the global fashion industry is opaque, exploitative and environmentally damaging.
Here at Sancho's, our aim is to be as transparent as possible when it comes to where we source our clothes. So to celebrate Fashion Revolution Week, we are here to tell you a little bit more about some of the brands we stock at Sancho's, brands you may even own clothes from yourself! So without further ado, it is time to find out who made your clothes...
Founded back in 1991 by award-winning British social entrepreneur, Safia Minney, People Tree is perhaps one of the most famous sustainable fashion brands. They launched their first fashion range to meet the Global Organic Textile Standard certified by the Soil Association and were the first fashion company to be awarded the World Fair Trade Organisation product label.
To this day, People Tree continues to be an active member of Fair Trade and social justice environmental networks. Their mission is to actively support farmers, producers and artisans in the developing world through 14 producer groups, in 6 countries. This helps these producers towards economic independence and control over their local environment and community. Their pieces are contemporary, versatile and playful, and are often inspired by the V&A archives!
Based in Cologne, Germany, Armedangels is an ethical fashion brand founded back in 2007 by two friends, Anton Jurina and Martin Höfeler. Their aim is to change the perception of eco-friendly clothing being "hippy-like" and not fashionable to it being perceived as stylish, minimalist and modern streetwear.
Armedangels successfully combines beauty with fair working conditions and sustainable high-quality materials. They believe that organic is not just a trend because, like us, they know that taking responsibility and protecting the environment is not an option but a must. Therefore, they only use sustainable materials such as organic cotton, organic linen, organic wool, recycled polyester, Lenzing Modal® and Tencel®.
Thought's story starts with friends David and John in the heat of Australia in 1995. And their desire to wear natural, cool clothing. Thought started with a simple capsule collection of men’s shirts and beachwear made of sustainable ramie and hemp, and has since grown into a trusted source for sustainable clothing for men and women around the world.
Like Armedangels, Thought aspires to create contemporary fashion that is sustainably sourced from fabrics such as organic cotton, bamboo, wool and hemp. These products then travel around the world with their environmental slow shipping. All in all, Thought's name encompasses the fact that they put a great deal of thought into their carefully crafted collections, along with the materials they use to produce them.
Denim is famously one of the least sustainable fabrics out there. In fact, 10,000 litres of water are used to create every pair of jeans. That amount of water is equivalent to the amount of water used if you were to hose your garden for nine hours straight or flush the toilet 1000 times. But don't worry! Brands like Monkee Genes are making it possible for you to love the environment and jeans.
In 2006, Monkee Genes was born out of frustration of the denim market, wanting to offer something fresh, vibrant and youthful, with an eco and ethical conscience. Founder, Phil Wildbore, has ensured that all their cotton is organically grown and they use no pesticides. Monkee Genes work hard to protect the people who make their clothes by ensuring safe working conditions and a decent living wage. Alongside jeans, they also offer a range of slogan tees, which we can't get enough of at Sancho's!
Kiki Tropical, Clare Elizabeth Kilgour, A Beautiful Story and Just Trade
Find out more about the makers of Sancho's jewellery by reading this blog here!